WTM 2014The Minister of Tourism, Culture and Creative Arts, says Ghana’s participation in this year’s World Travel Market (WTM) fair would help encourage global tour operators and travel agents to highlight Ghana on their tour circuits.

The WTM Fair, which is the world’s leading Travel Trade show, is an annual event, which takes place in the British capital of London. It is seen to be the prime meeting place and also an excellent opportunity to meet business partners and to do business.

Mrs. Elizabeth Ofosu-Adjare, the sector Minister said Ghana’s stand at this year’s event has been expanded to accommodate the higher patronage.

She said the fair would afford Ghana the opportunity to inform and sensitise investors about investment incentives and opportunities available in the tourism, culture and creative arts sector.

Mrs. Ofosu-Adjare expressed the belief that with the assembling of representatives of tourism destination operators from competitive and generating markets, Ghanaian participants at the fair would get the platform to explore training opportunities for the sector’s human resource, which would go a long way to boost Ghana’s tourism industry.

She said Ghana’s participation in this year’s WTM (Monday, November 3, to Thursday, November 6) offers the country a rare opportunity to sell Ghana’s diverse tourism, cultural and creative arts industry as well as the dynamic tourism destinations.

Mrs Ofosu-Adjare said the WTM is a global travel event aimed at increasing tourism trade deals, international networking with travel professionals, buyers and providing travel business intelligence.


Ghana’s delegation include officials from the Ministry, Ghana Tourism Authority, Forestry Commission, the private sector - Sunseekers, Travel Bureau, Apstar tours, Land tours, Mibes hospitality, Seasons Travel and Tours.


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